Spot The Emoji

There Are Still Smart Ways Of Using Social Media šŸ•·

Hey, Friends!Ā 

This week I haveĀ 14 must-readĀ stories for you to enjoy and share:

Subject Line Explained: Getty Museum hid an emoji in the pic below šŸ‘‡, there are still smart uses of Twitter out thereā€¦

FYI: Last weekā€™s most popular must read story wasĀ how to fix a broken company culture.

Must Read Articles Of The WeekĀ 

  1. How To Stop Overthinking šŸ›‘ Metacognitive strategiesĀ sound intimidating but they really help you break your cycles of overthinking and being anxious & remove the what-if questions. - Read the helpful article

  2. Deep-dive into Instagram Giveaways šŸ† Ā Instagram giveaways are everywhere but do people actually win? I know decent companies ensure there are winners, however, not every comp has a winner This article explains all of the large giveaways Ā - Read the full storyĀ 

  3. 7 Business Lessons From Elon Musk šŸš€ Elon is one of the most successful entrepreneurs in modern history, here are 7 rules you should roll out in your business - Read the 7 lessons

  4. How A $14 New York Sandwich Losses Money šŸ„Ŗ The economics of coffee is often one that blows peopleā€™s mind, how one coffee costs 99Ā¢ and others cost $6, well this economics of a $14 sandwich helps anyone to understand how restaurants of any size lose money. - Read the full breakdown

  5. How To Stop Self Sabotaging At Work šŸ˜„ We all do it but this article helps to break down what actions we can take to stop our next screw up or deliberately looking to impact it. - Read the full story

  6. Personality Type Switch For Introverts šŸ¤Ø Read how introverts can change their personalities depending on the situation & thrive, Iā€™m not convinced they arenā€™t suggesting ambiverts in the article (which I am btw) but as the world is powered by introverts and you might be too, take a readā€¦ - Read the full story

  7. The Star Of Naomi Osaka šŸŽ¾ I am a huge tennis fan, a very average player but more than just an armchair Wimbledon fan. Naomi is a huge star unfortunately she had to withdraw from the French Open tournament due to mental health concerns, (TLDR she is a big deal for the game currently world number 2 & for sponsors). Last year Naomi started to get the attention she deserved from sponsors, this is a deep-dive into her personality and why so many brands (alongside Nike, Nissan who have rightly backed her through her unfortunate public struggles) want to be connected to her. - Read the full story

  8. Vending Machine Cereal šŸ„£ I am a huge vending machine fan, IMHO vending machines are the most powerful marketing and business machines you could invest in 2021, this is a smart idea from Kellogā€™s - Read the full story

  9. The Marathon Stars Who Canā€™t Stop Running šŸƒā€ā™€ļø This long read from GQ is a great read on why many runners canā€™t stop running and the pressure they are under. - Read the full story

  10. The 2021 Work Life Balance Index The work life balance index was released this week and threw up some interesting cultural differences. -Ā See the full breakdown and index

  11. Beeā€™s Are Incredible šŸ Just another reminder that bees are incredible and understand time & jet lagā€¦ - Watch the video

  12. How Gen Z (aka Depop Gen) Thinks About Luxury šŸ’µ Bain & Vogue Business joined together to create a report on how Gen Z think about shopping, fashion and anxiety. Take this with a pinch of salt but interesting to see what is discussed and how luxury frames Gen Z. Worth noting Etsy brought depop for $1.6bn this week. - Read the full articleHow To Make It As A Fashion Brand šŸ§„ ā€” A related read to the above story, well worth a read if you are connected to marketing, product or brand (does not have to be in fashion) - Read the full article with cheatsheet

  13. The App Store Makes 0 Sense šŸ¤·ā€ā™€ļø The power of social media and apps is unparalleled, a very simple copy and paste app (called Paste Keyboard) just ranked 1 in downloads, because of tiktok. We have seen this before but not at the rate we have recently. It will likely be a trend we see continue but the question is will this help these small apps or break themā€¦likely break. - Read the full story

  14. šŸ’Æ Interesting Reads From Me šŸšØ Each week I write an anonymous career advice column (happily submit a question by filling out the form), this week I tackled - broken career paths šŸ§‘ā€šŸ’¼

šŸŽ§ The Future State Podcast šŸŽ§

Although it went early last week, its well worth listening toĀ the future state of the high street.Ā šŸ’­ Find out why the high street looks different, why it needs to feel different and why hyperlocal might be the best place for brands to actually connect (o2o2o) with their customer.Ā Ā šŸŽ§Ā Listen HereĀ šŸŽ§Ā 

Subscribe To Listen On Your Podcast App:Ā 

AppleĀ //Ā SpotifyĀ //Ā Google PodcastĀ //Ā DeezerĀ // PocketCastsĀ //Ā YouTube

Quote Of The Week: Ā 

"Hire character. Train skill." ā€” Peter Schutz

Thanks for reading again this week Must Readers, have a great weekend! Ā 

Danny DenhardĀ - Must Reads Editor & Focus FounderĀ Letā€™s connect onĀ TwitterĀ OrĀ LinkedIn

PS. Here is the best article from Focus this week -Ā how OKRā€™s can negatively impact your company